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Facebook Ads Manager, Content Creator, Video Content
Job Summary
We are seeking a dynamic and innovative Facebook Ads Manager, Content Creator, and Video Content Specialist to elevate our digital marketing efforts. In this role, you will craft compelling content, develop targeted advertising campaigns on Facebook, and produce engaging video content that resonates with our audience. Your expertise will drive brand awareness, boost engagement, and support our overall marketing strategy through creative storytelling and data-driven optimization. This paid position offers an exciting opportunity to shape our online presence and connect with diverse audiences across digital platforms.
Duties
- Develop and execute comprehensive Facebook advertising campaigns that align with marketing goals and target audience insights.
- Create high-quality visual and video content optimized for social media platforms, utilizing skills in videography, photography, and editing.
- Manage content calendars to ensure consistent posting across social media channels, including Facebook, Instagram, and other relevant platforms.
- Conduct keyword research and implement SEO best practices to enhance content visibility and engagement.
- Utilize content management systems such as WordPress and social media management tools to schedule, publish, and monitor content performance.
- Analyze campaign data using tools like Google Analytics to measure effectiveness, optimize ad spend, and improve future strategies.
- Collaborate with cross-functional teams to develop content strategies that support marketing automation, email marketing campaigns, and e-commerce initiatives.
- Design graphics using Adobe Photoshop, Adobe Creative Suite, or similar tools to create visually appealing advertisements and posts.
- Write compelling copy for ads, blogs, white papers, and social media posts that align with brand voice and marketing objectives.
- Stay updated on the latest trends in digital marketing, social media algorithms, and platform features to keep campaigns innovative and effective.
Skills
- Proven experience managing Facebook Ads campaigns with a track record of achieving measurable results.
- Strong proficiency in Adobe Photoshop, Adobe Creative Suite (Premiere Pro, After Effects), and video editing software.
- Knowledge of SEO principles, keyword research techniques, and content strategy development.
- Familiarity with content management systems such as WordPress and social media management tools like Hootsuite or Buffer.
- Excellent copywriting skills tailored for digital platforms with a focus on engagement and conversion.
- Ability to create visually compelling graphics through graphic design skills including photography and videography.
- Experience with analytics tools such as Google Analytics to track performance metrics effectively.
- Understanding of digital marketing channels including email marketing, content marketing, B2B marketing, and marketing automation platforms.
- Knowledge of HTML/CSS is a plus for customizing landing pages or email templates; familiarity with e-commerce platforms is advantageous.
- Strong organizational skills to manage multiple projects simultaneously while maintaining attention to detail. Join us in shaping impactful digital stories! This paid role offers an energetic environment where creativity meets strategic thinking—perfect for passionate marketers eager to make a difference through innovative content creation and targeted advertising campaigns.
Job Types: Full-time, Part-time
Pay: $8.00 - $10.00 per hour
Expected hours: 20 – 40 per week
Work Location: Remote