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Marketing/Product Analyst
Growe welcomes those who are excited to: • Define key metrics and methodologies for Marketing and CRM analytics, align them with overall business goals, and assist in efficient decision-making; • Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way; • Work independently and autonomously, collaborating closely across Marketing, Finance, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline; • Maintain data integrity from various sources, actively challenge and improve existing data flows; • Contribute to the enhancement of accuracy, reliability, and overall data quality; • Develop user-friendly Tableau dashboards to monitor primary Marketing and CRM KPIs, both existing and new; • Recommend innovative ideas for optimizing marketing performance and efficiency; • Lead automated reporting for timely and accurate information delivery. We need your professional experience: • At least 3 years of analytical experience, preferably in B2C marketing analytics; • Understanding of multi-touch attribution mechanisms; • Advanced proficiency in SQL; • Proficiency in Tableau or similar tools; • Solid statistical knowledge and experience in using statistics to analyze complex data; • At least an Intermediate level of English; • Familiarity with GIT and Airflow is a plus; • Experience with Python libraries is also a plus. We appreciate those skills and personal features: • Capability to work self-sufficiently; • Attention to detail and strong work ethic; • Proactive and result-oriented mindset. We are seeking those who align with our core values: • GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals; • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success; • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow. Apply tot his job