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Senior Researcher (Market Research)

February 19, 2026

About the position

Join us in building a better future for Arizona! SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power and named one of Arizona's best employers by Forbes. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona. Why Work at SRP At SRP, we foster an inclusive work environment and believe everyone should have a fair chance to work, regardless of who they are. That’s why we value teams with diverse perspectives, experiences, and backgrounds to help SRP deliver on its mission of providing reliable, affordable and sustainable water and power. SRP's success is rooted in our employees' happiness, health, and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits: Pension Plan (at no cost to the employee) 401(k) plan with employer matching Available your first day: Medical, vision, dental, and life insurance Over 200+ hours of PTO (includes vacation days, holidays, floating holidays, and sick leave) Parental leave (up to 4 weeks) and adoption assistance Wellness programs (including access to a recreation and fitness facility) Short and long-term disability plans Tuition assistance for both undergraduate and graduate programs 10 Employee Resource Groups for career development, community service, and networking Summary We are looking for a Senior Researcher (Market Research) to join SRP’s Strategic Research and Insights team. You will join a team of researchers who conduct market and user experience research across SRP. As an SRI Researcher, you must use strong methodological rigor and expertise in both quantitative and qualitative approaches. In this role, you will design and execute research that doesn’t just report data but shares insights and recommendations. We’re looking for an individual who is data-driven and thrives in a collaborative environment.

Responsibilities

Lead quantitative (surveys, data analysis) and qualitative (in-depth interviews, focus groups) research on various topics, including market research, customer segmentation, employee research, and more.
Analyze (crosstabs, frequencies, chart creation) and synthesize results in written reports and presentations.
Comfortable conducting analysis using SPSS, STATA, SQL, or other analytic programs.
Conduct end-to-end research projects, including research plans, sample design, questionnaire/interview guide development, programming, fieldwork management, incentives, analysis, and presenting to a range of collaborators and internal stakeholders.
Collaborate with internal stakeholders and research team members to deliver accurate, actionable insights that align with organizational goals.
Partner with external vendors on research projects, providing clear feedback, challenging assumptions when necessary, and ensuring deliverables meet research standards.
Guide and mentor junior analysts, fostering skill development and supporting high-quality research outcomes.

Requirements

4+ years of qualitative interviewing and survey research experience.
Strong interpersonal skills to foster collaboration and knowledge-sharing with fellow researchers and cross-functional teams.
Exceptional communication skills, including verbal, written, and presentation.
High attention to detail and commitment to research quality.
Understand and apply the appropriate qualitative or quantitative methodology for a given research project.
Strong analytical skills, including sample weighting and statistical testing.
Experience working with a variety of survey methods (online, telephone, print mail)
Proactively manage multiple projects, actively prioritize efforts, and communicate progress.
Experience with Qualtrics or other survey platforms.
Experience using Microsoft PowerPoint, Word, Excel.

Nice-to-haves

Candidates with mentorship or other management or leadership experience are preferred.

Benefits

Pension Plan (at no cost to the employee)
401(k) plan with employer matching
Medical, vision, dental, and life insurance
Over 200+ hours of PTO (includes vacation days, holidays, floating holidays, and sick leave)
Parental leave (up to 4 weeks) and adoption assistance
Wellness programs (including access to a recreation and fitness facility)
Short and long-term disability plans
Tuition assistance for both undergraduate and graduate programs
10 Employee Resource Groups for career development, community service, and networking

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